Dimension 01
Career Power
Career satisfaction, leadership, income confidence, and professional reinvention.
THE MIDLIFE
POWER INDEX™
The First National Study Measuring
the Real Power of Women in Midlife*
Help shape the most important research ever conducted on women navigating midlife.
Career Power · Financial Security · Health & Longevity · Relationships · Purpose & Identity · Joy & Freedom · Healthcare Access · Economic Power
66 Questions
10 Minutes
100% Anonymous**
Why This Research Matters
Who We're Measuring
For decades, research has focused on youth. But midlife women are the most powerful, experienced, and underserved demographic on earth, and the data proves it.
1 Billion
Source: University of Illinois Chicago
$31.8T
Source: NielsenIQ / BCG 2024
80%
Source: NielsenIQ 2024
91%
Source: Terri & Sandy / Womenkind
Yet their power remains largely invisible. The Midlife Power Index™ will change that.
The Index
What We're Measuring
Eight dimensions of power, mapped for the first time across women in midlife. Each one measured. Each one ignored, until now.
Dimension 02
Financial Security
Financial independence, retirement confidence, and wealth-building in midlife.
Dimension 03
Health & Longevity
Hormonal health, energy, mental wellbeing, and the physical realities of midlife.
Dimension 04
Relationships
The quality of partnerships, friendships, and caregiving, and the toll they take.
Dimension 05
Purpose & Identity
Redefining who you are beyond your roles, and finding meaning in this chapter.
Dimension 06
Joy & Freedom
The freedom to live on your own terms, and the joy and autonomy you feel daily.
Dimension 07
Healthcare Access
Whether women feel heard, supported, and properly cared for during midlife.
Dimension 08
Economic Power
The economic agency, spending confidence, and entrepreneurial ambition of women 40+.
How It Works
01
Take the Assessment
66 honest, thoughtful questions across 8 dimensions of midlife power. Completely anonymous. Takes about 10 minutes.
02
Get Your Index Score
Receive your personalized score across all 8 dimensions, revealing where you thrive and where your greatest growth opportunity lies.
03
Shape the Research
Your anonymized responses contribute to the first-ever national dataset on midlife women, building evidence that has never existed before.
04
Change the Narrative
Your voice joins a growing chorus reshaping how the world sees and values women in midlife, in boardrooms, healthcare, policy, and at home.
Our Mission
The Midlife Power Index exists because the data doesn't. We are mapping the real lived experience of women in midlife, across career, wealth, health, relationships, purpose, and freedom, so the world can no longer ignore what they carry, what they build, and what they are capable of. It is a flagship initiative of LUMAA™ Media LLC, and it is research not about women, but by them and for them.
✦
Your voice belongs
in this study.
Ten minutes. Completely anonymous. The most important research ever conducted on women navigating midlife, and it starts with you.
66 Questions
10 Minutes
100% Anonymous
Spread the Word
Share this with the women in your life. The more collective voices we hear from, the more impactful this research becomes.